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What Is a Simple Way to Ensure Customer Loyalty?

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Written by Megan Jones

We asked our Twitter panel “What is a simple way to ensure customer loyalty?”


Ann-Marie Rapisarda ‏@AnnRapisarda

@AnnRapisardaAlways treat customers with respect by really listening to their enquiry/request and offer authentic responses every time.


Robert Lamb ‏@lambrobert

@lambrobertAnalyse and optimise with the mission in mind. Don’t minimise your Average Handling Time (AHT) if your ideal is top Customer Experience.


ININ

@IN_IntelligenceAsk for #feedback – It’s the best way to understand how you can meet the needs of your #customers.


@JulieMordueJulie Mordue ‏@JulieMordue

Employee engagement!


Sian Ciabattoni @noblesystemsuk

NobleSystemsUKThink about which social media feed to use for which demographic, Facebook for public interaction, Twitter & LinkedIn for business interaction.


Netcall ‏@Netcall

@Netcall1Make it easy for customers to engage with you and achieve their goals. Reduce customer effort.


rulo_reasonably_small_biggerGenesys UK ‏@Genesys_UK

Don’t offer rewards to frustrated customers! They want help, not freebies.


@NewVoiceMediaNewVoiceMedia @NewVoiceMedia

Loyalty can be improved by offering customers a personalised experience.


@SquawkPointJames Lawther @SquawkPoint

Do what you say you are going to do.


@LiveOpsLiveOps ‏@LiveOps

Know them, serve them and don’t waste their time!


Genesys UK ‏@Genesys_UK

rulo_reasonably_small_biggerReducing customer effort builds loyal #customers. If they have to do all the work they won’t come back!


mplsystems ‏@mplSystems

mpl_systems_CMYK_shape_small_biggerCustomers have the power to dictate the kind of service they want; businesses need to adapt strategies to embrace this.


Sabio Sense @sabiosense

sabio-logo-twitter_400x400-150x150Aligning experience offered to #customerexpectations is key. Better to be pleasantly surprised than a bit disappointed!


@NewVoiceMediaNewVoiceMedia @NewVoiceMedia

Treat them as individuals & understand their buying patterns/likes & dislikes.


Magnetic North ‏@MN_Cloud

@MN_CloudOffer a personal experience. Use CRM integration and call routing to wow your customer and offer them a smooth process.


@akhileshkapoorAkhilesh Kapoor @akhileshkapoor

Pricing, personalized advertising and reliable customer support.


mplsystems ‏@mplSystems

mpl_systems_CMYK_shape_small_biggerLoyalty improves when agents have tools such as agent desktops that let them look after customers properly #agentdesktop


Sabio Sense ‏@sabiosense

sabio-logo-twitter_400x400-150x150Investing in agents that bring the kind of emotional intelligence needed to really connect with customers. #customerservice


@verygoodserviceVery Good Service @verygoodservice

Deliver beyond customer expectations.


Genesys UK ‏@Genesys_UK

rulo_reasonably_small_biggerPersonalise interactions & use your data to show a genuine interest in the #customer – they will keep returning.


mplsystems ‏@mplSystems

mpl_systems_CMYK_shape_small_biggerSpare customers from tedious IVR menus – give them a choice to progress using instant self-service channels #visualIVR


Genesys UK ‏@Genesys_UK

rulo_reasonably_small_biggerListen to #complaints and use them to your advantage – They can help you learn what #customers don’t like so you can change.


Reactiv @ReactivMedia

@ReactivMediaSimply, be honest and open! Wear your successes and failures on your sleeve for all to see. Nobody is perfect!


PCMS Call Centre ‏@PCMSCallCentre

@PCMSCallCentreMaintaining quality & consistency across all contact channels. High service standards shouldn’t be limited to telephony.


Sian Ciabattoni @noblesystemsuk

NobleSystemsUKAlways respond quickly, personalise it so that they know you have read it & care about their issues, follow them & suggest a DM to resolve.


What do you think is a simple way to ensure customer loyalty?

Tweet your responses to @callcentrehelp

Author
Megan Jones

Megan is Editor at Call Centre Helper. She first started working for Call Centre Helper in 2013 and has held a number of roles - News Editor, Features Editor and now Editor.

She has visited a large number of award winning contact centres such as Tesco, Lego, BT and AA. She is well respected in the industry.

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