Music is the Most Appealing Thing to Listen to While “On Hold”

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The contact centre professionals who responded to our poll generally believed that music was the most appealing sound to listen to whilst customers are queuing.

Indeed this was the most selected option with 38% of the vote, whilst “Music / Promo mix” (24%) and the “Radio” (18%) were also popular options.

Poll – “Whilst waiting ‘On Hold’ – Which of the following would you say appeals to callers the most?” – answers

• Music – 38%
• Company Promos – 11%
• Music / Promo mix – 24%
• Radio – 18%
• Branded Talk Radio – 7%

Source: Call Centre and Contact Centre Community LinkedIn Group poll Sample size – 54 Date: July 2012

Author
Jo Robinson

Jo Robinson has worked at Call Center Helper since 2007. She started off as News Editor and is currently Operations Manager. Jo quality checks a large number of the articles on Call Centre Helper, along with caring for our customers, managing the eblast programme and sponsorship of our annual benchmarking survey.

Connect with Jo on LinkedIn

Music is the Most Appealing Thing to Listen to While “On Hold”

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