17th March 2025

Five9 has introduced Spotlight for Five9 AI Insights, a new tool designed to help businesses leverage generative AI to gain meaningful insights from customer interaction data.
This solution, powered by Five9 Genius AI, offers enhanced reporting and analytics features at no additional cost. It enables companies to access contextual data faster and improve decision-making.
The new capabilities allow businesses to create custom metrics from customer conversations, track traditionally hard-to-measure insights like retention rates and discount trends, and simplify metric deployment using intuitive prompts. The updated reporting suite includes the following:
These updates are designed to provide organizations with accessible insights that drive performance and enhance customer experiences.
Ajay Awatramani, Chief Product Officer at Five9, said, “We’re building solutions that meet our customers where they are, simplifying the process, and making insights easily accessible, enabling them to create seamless, hyper-personalized experiences that truly resonate with their customers.”
Reviewed by: Megan Jones