Luxury car dealership takes to the cloud

Car dealership H.R. Owen has improved its customer experience using NewVoiceMedia’s cloud contact centre.

H.R. Owen chose ContactWorld because of its Salesforce integration and functionality as a genuine browser-based cloud platform. Having recently upgraded its legacy CRM solution to provide a bespoke customer experience, ContactWorld enabled a personalised customer service.

“Not having to rip out and replace our existing telephone system was a compelling proposition in addition to out-of-the-box integration to Salesforce, and the infinite scalability of the cloud. Using ContactWorld will mean that we don’t have to invest in expensive appliances and hardware to get going quickly,” said Chris Harris, Marketing & Customer Director, H.R. Owen.

“We’re planning significant growth in our business this fiscal year so being able to activate our agents with only a phone line and internet connection means we can get down to the businesses of achieving those targets rather than diverting money and time into expensive  IT projects, something that is very material for a company of our size,” concludes Harris.

“It’s not just contact centres that need to provide a bespoke end-to-end customer experience over voice,” said Jonathan Gale, CEO of NewVoiceMedia. “Specialist industries recognise the potency of integrating cloud telephony to their CRM. People buy from people, so a human conversation is what in many instances will make the difference between a one-off sale and a long standing deeper relationship.”