26th August 2025
Craig Willis at Netcall explores the key steps involved in conducting a time and motion study, breaking down how to observe day-to-day operations, identify bottlenecks, implement changes, and use ongoing analysis to refine business processes over time.
If you’re looking to improve your business and are ready to make fundamental changes in how you manage it, it’s time to consider running a time and motion study.
This technique helps identify inefficiencies, streamline workflows and improve overall performance. It will provide you with the information you need to assess your business and find where to improve it, based on that data.
But how exactly do you conduct a time and motion study? We’re here to help.
A time and motion study is an evaluative analysis of industrial performance. In other words, it is used to study how much time goes into conducting certain actions in a business process.
Originally conceived for early 20th-century offices and factories in the USA, time and motion studies have since been adopted by a variety of industries.
The primary goal of a time and motion study is to maximise efficiency. By using measurable data when analysing business processes and looking for improvement spots, organisations can standardise their work processes and continuously improve.
Conducting a time and motion study can help businesses in several ways:
Having a full picture of what the day-to-day consists of is key to being able to make decisions. You can’t simply suggest changes without being aware of how things currently are, as you will not understand the impact they may have.
You’ll spend a lot of time watching how your team is doing things, how long it is taking them and how far they may be required to travel.
Some work-related questions that can help businesses identify where time is spent:
Once you’ve understood how your business runs, you’ll see the bigger picture of your business processes, and you’ll be able to study them closely to see what’s working and not working. Anything that might be affecting efficiency will become more obvious.
Based on the bottlenecks or trouble areas you’ve found, you’ll take steps to try to fix them. Your goal will always be efficiency, so you may remove redundant steps or find ways to cut down travel time.
If you’re looking to reduce certain wait times, you will pay close attention to whether simplifying a sign-off process has a positive impact on wait times.
If it only impacts wait times for a short time and then goes back to normal, then you will want to assess why that is happening.
Based on the results, continue improving to become even more efficient. You will find more and more ways to make the process better and save your team time and effort, either with the adoption of automation or with discovering new sourcing options, for example
To implement a successful time and motion study, here are some best practices to follow:
Reviewed by: Jo Robinson