6th February 2017

Written by Rachael Trickey
Tracking Customer Effort is a hot topic for Voice of the Customer (VOC).
This e-book provides an essential guide to customer effort, explaining why it matters and discussing approaches to identifying and tackling its root causes, while gaining significant ROI.
White Paper written by: NICE
Author
Rachael Trickey
Rachael Trickey first joined Call Centre Helper in 2010. She has acquired extensive knowledge of call centre technology and the key players in the contact centre Industry.
Rachael is an Account Manager at Call Centre Helper, helping our current customers especially with Webinars and Social Media.
Connect with Rachael on LinkedIn
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24th September 2025
From Insight to Impact: The Next Era of CX and AI Leadership – Webinar