Hosted Solution Simplifies Market Research

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Written by Megan Jones

Sytel have partnered with inITova to help market research agencies become more time efficient.

All agents can have access to the same list and campaign scripts whether they are based in the contact centre or in a different country. It can also help agencies to cope with peak loads and seasonal campaigns, by quickly adding additional capacity.

Flexible call recording is included from launch and can be selective or total. InITova, a Sytel partner, charges on a pay-per-use basis with no licence fees. This provides flexibility for the size of workforce required and peace of mind about costs; there are no expensive locked-in contracts lying dormant when they’re not needed.

“This cloud-based solution makes life easy for market research companies anywhere in the world with no restrictions on when or how it is used, or where their agents are based. In those countries where dialling compliance matters, this solution is always fully compliant yet still produces excellent performance,” said Navid Tabrizi, CEO of inITova.

Michael Mckinlay

Michael McKinlay

“This approach can appeal to both small and large market research companies. The speed with which sites can be created and the ability to work with all major CATI systems make it a winning solution. Market research companies can focus on what they do best with complete peace of mind regarding all technical aspects including security and support,” said Michael McKinlay, CEO of Sytel.

For more information about Sytel, visit their website.

Author
Megan Jones

Megan is Editor at Call Centre Helper. She first started working for Call Centre Helper in 2013 and has held a number of roles - News Editor, Features Editor and now Editor.

She has visited a large number of award winning contact centres such as Tesco, Lego, BT and AA. She is well respected in the industry.

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