4th July 2024

Nick Martin at NICE looks at how advanced AI is today and what true benefits it offers.
Skynet (“The Terminator”), HAL 9000 (“2001: A Space Odyssey”), VIKI (“I, Robot”), Ultron (“The Avengers: Age of Ultron”), Ava (“Ex Machina”), Agent Smith (“The Matrix”), David 8 (“Alien: Covenant”).
Pop culture is littered with examples of the potential perils that can happen when AI runs amok. There aren’t many films where a sentient AI remains a friend to humans.
While your workforce management (WFM) system likely won’t attempt to destroy all of humanity as Skynet tried to, there are legitimate questions and concerns around the effects of AI on the workplace.
Sensationalized headlines proclaim that AI is a job killer, stirring up worry that WFM forecasters, schedulers, RTAs, and potentially even agents are at risk of losing their jobs. But is this true?
In a word, no.
We’re eons away from something like Ultron even being a remote possibility, and AI as a full job replacement for WFM roles isn’t much closer.
Human intelligence is a complex concept we still have little grasp on, and creating an AI equal is still quite difficult. Andrew Ng, the scientist who led the Google Brain project, explained this in a 2015 interview with Wired:
“A single neuron in the brain is an incredibly complex machine that, even today, we don’t understand. A single ‘neuron’ in a neural network is an incredibly simple mathematical function that captures a minuscule fraction of the complexity of a biological neuron.”
AI is in its infancy compared to human intelligence. While we’ve made incredible strides in developing AI technology, it’s still debatable that mimicking human intelligence is achievable within our lifetime. This is not to say, however, that AI does not have serious benefits.
Data is growing at an exponential rate: According to Statista, more than 328 million terabytes of data are created every day.
Although your contact centre isn’t collecting quite that level every day, you likely still have reams of data, from multiple tools and sources, to dig into.
The rise of new digital channels means that more advanced forecasting, increasingly complex scheduling options, and additional metrics for change management have deepened the data pool your WFM team has available.
The information in that data could be game-changing for your agents, leaders, and customers—if you have the time to swim through it.
This is where AI becomes your ally. Not as a replacement for the humans as your team but as a force multiplier that can alleviate workload.
AI doesn’t replace the years of experience and human judgement a strong WFM team has. It can take care of the heavy lifting and menial tasks so the team can put time and focus on important decisions and discernment. Truly, AI may be better called the “Augmented Intelligence” of the WFM instead of “Artificial Intelligence.”