Case Study – BT Safely Lowers Call Time by 8%

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Written by Robyn Coppell

Based on comparison between two calendar quarters, BT Business Direct improved its contact centre efficiency by:

  • Reducing call time by 8%
  • Improving average pick-up time by 27%
  • Lowering abandon rates by 4.5%

These improvements were made after the company moved to the Plantronics CS500 Series of headsets and allowed advisors to choose between three wearing styles, allowing for individual preference.

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Robyn Coppell

Robyn Coppell has worked as Digital Content Manager for Call Center Helper since 2021. After University her first job was in a contact centre and has stayed in this space ever since.

She has experience of contact centre operational management, software systems, css and php coding. She edits a lot of the guest content that is published on Call Centre Helper.

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