36% of Companies Share Social Media Between Departments

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Written by Jo Robinson

According to our poll, little more than a third of businesses share social media between the contact centre and marketing.

Poll – “Who Owns Social Media in your Company?” answers
Marketing – 47%
Customer service- 7%
Both – 36%
Other/ Don’t know – 10%

Source: Call Centre Helper webinar: Improving Customer Service on Social media     Sample size – 108     Date: June 2012

Author
Jo Robinson

Jo Robinson has worked at Call Center Helper since 2007. She started off as News Editor and is currently Operations Manager. Jo quality checks a large number of the articles on Call Centre Helper, along with caring for our customers, managing the eblast programme and sponsorship of our annual benchmarking survey.

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