The Largest Online Community for Contact Centre Professionals
The Largest Online Community for Contact Centre Professionals
Close
Published On: 6th Aug 2026 07:00
Computer Telephony Integration (CTI) is a method of connecting your telephone system to your database.
Most commonly this will allow you to pop the caller’s details up on to the agent’s screen when the call connects (also known as a ‘screen pop’).
CTI can also be used for a variety of applications, such as call routing.
Despite huge business advantages, it often requires quite complex integration, and its deployment has subsequently been limited.
Reviewed by: Megan Jones
The Latest Customer Contact Research, Reports and White Papers straight to your inbox!
Get the latest insights from Call Centre Helper by signing up for our email content.
Close
