What Is a Predictive Dialler?

Handsets of office phones in a row with the words predictive dialling
Page Views

Written by Robyn Coppell

What Is Predictive Dialling?

Predictive dialling is perhaps the ‘classic’ outbound call centre dialling mode, helping agents work through large databases of numbers, often as part of a mass-market sales campaign.

How Does Predictive Dialling Work?

Predictive mode dials multiple numbers at the same time, and then matches answered calls to available agents. You can adjust the rate at which the dialler places calls, but speed and efficiency are of the essence with predictive dialling.

What Are the Benefits of Predictive Dialling?

Predictive dialling uses a sophisticated algorithm to estimate the number of calls that are likely to be answered and the number that are likely to ring off or connect to answering machines. It continually adjusts the rate of dialling as the algorithm gathers more information.

Because a percentage of calls won’t be answered, it dials multiple numbers at the same time, ensuring agents spend as much time as possible talking to customers. It is the most intensive dialling mode but also the most efficient.

Who Uses Predictive Dialling?

Predictive dialling is the gold standard for straightforward, high-volume sales campaigns. It can quickly and efficiently work through large datasets, making sure leads are contacted while they’re still warm.

Predictive dialling is about making every call count, and ensuring agents are always doing what they do best – talking to customers and leads.

Thanks to MaxContact

Author
Robyn Coppell

Robyn Coppell has worked as Digital Content Manager for Call Center Helper since 2021. After University her first job was in a contact centre and has stayed in this space ever since.

She has experience of contact centre operational management, software systems, css and php coding. She edits a lot of the guest content that is published on Call Centre Helper.

Connect with Robyn on LinkedIn

Read more by Robyn Coppell