Case Study: Mazda Saved $1.8M With AnywhereNow

Challenges

Mazda needed to update outdated legacy systems and wanted to move any call centres which were not yet integrated with their CRM system.

To help control cost and performance, it was essential for Mazda to bring their customer service infrastructure back in-house. Mazda needed a solution that could deliver at least like-for-like capabilities from day one.

Solution

AnywhereNow provided Mazda with the opportunity to utilize the wider investment that they’d already made in the Microsoft ecosystem.

The use of the low-code platform Dialogue Studio enabled the connection of any business system that Mazda was using (such as their legacy CRM tools), allowing them to make intelligent routing decisions based on data, bringing more reps online.

Results

Thanks to these changes, Mazda was able to save a whopping US$1.8M.

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This post has been re-published by kind permission of AnywhereNow - view the original article.

Call Centre Helper is not responsible for the content of these guest blog posts. The opinions expressed in this article are those of the author, and do not necessarily reflect those of Call Centre Helper.

Reviewed by: Robyn Coppell