8×8 Launches Verif8 for Smarter Customer Authentication

8×8 has launched Verif8, a frictionless, omnichannel One-Time Password (OTP) solution that makes authentication easy, fast, and secure for businesses of any size.

“Security is no longer a back-end concern – it’s a frontline experience,” said Igor Mostovoy, Product Director, CPaaS at 8×8, Inc.
“With 8×8 Verif8, we’re giving businesses a faster, easier way to protect customers and reduce fraud – without heavy lift or added cost.”

Designed as an OTP-as-a-Service product, Verif8 offers a lightweight, infrastructure-free approach to securing user interactions, particularly suited for organizations with limited security resources.

Amid a rising global rate of cyberattacks, especially in sectors like education and healthcare which are facing record-high attack rates (up 75% and 47% respectively in the past year), Verif8 allows businesses to implement real-time, omnichannel verification without long development timelines or complex integrations.

8×8 Verif8 removes those barriers with:

• Rapid Onboarding
• Omnichannel Delivery
• Same-Day Go-Live
• Built-In Fraud Protection
• Real-Time Insights

Verif8 is built on 8×8’s CPaaS layer and integrates into its broader platform, offering a unified experience that merges communication and authentication across the customer journey.

Reviewed by: Rachael Trickey