8×8 Receives 38 Winter 2024 G2 Awards

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8×8 couldn’t be more excited about 2024 and the value they’re driving for customers, no matter what their size or where they’re located in the world.

Starting the new year off right, G2’s Winter 2024 awards show that 8×8 is proving its value, and we’re honored to share that 8×8’s Unified Communications as a Service (UCaaS) and Contact Centre as a Service (CCaaS) solutions have collectively been recognized with 38 G2 Winter 2024 awards.

This is incredibly meaningful to us. Why? Because the number of awards continues to grow each year, but most importantly, these awards are a product of our customers’ feedback on one of the world’s largest and most trusted peer review sites, G2.

The Importance of G2 and Peer Reviews

Founded in 2011 as G2 Crowd, G2’s mission has been to democratize the software buying process. On its site, it leverages the power of 100% validated reviews written by real users—not marketing materials or pay-for-play reports—to provide a comprehensive understanding of software products and their performance.

On G2, users can assess both the pros and cons of each solution to help make well-informed consideration, adoption, or retention decisions.

By emphasizing transparency and trust, this user-centric approach has revolutionized the way companies evaluate and select technology.

It’s now estimated that 86% of software buyers use peer review sites when buying software, and 92% of B2B buyers are more likely to purchase software after reading a peer review.