Recorded Webinar: How to Reduce Customer Effort in the Contact Centre

Published On: 6th Aug 2026 13:00

There is a clear correlation between loyalty and customer effort.

During this webinar we look at the practical steps that you can take to reduce customer effort in your organisations.

Topics Discussed

• Customer Effort
• The Customer Effort Score
• The Best Service is No Service
• Avoidable Contact
• Reducing Repeat Contacts
• Spotting and changing broken processes

• Use of Self-Service
• Improving Customer Service information on the web site
• Quick Wins to reduce Customer Effort
• The Role of Technology
• Top Tips from the audience

Panellists


Peter Massey
Budd

Sundeep Boughan
Puzzel

Rachael Trickey
Call Centre Helper


This webinar was brought to you by Call Centre Helper and is sponsored by Puzzel

See more:

Customer EffortOn Demand WebinarsPeter MasseyPuzzelSundeep Boughan


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